I'm a subscriber to Seth Godin's Blog, because he's a great writer and really "gets" the whole "marketing with integrity" thing that is the only way to become a successful coach. I wish I had written the following post that he wrote for real estate agents. Only I would have written it for whiny coaches during the last recession, when a lot of them needed to hear it...
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Here's a bridge between this post and the last: "Marketing in a Recession" http://sethgodin.typepad.com/seths_blog/2008/02/marketing-in-a.html
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